Maybe you can’t wear white now that we’re past Labor Day, but do you know what you can do? Let Applause Analytics help you get inside the heads of your customers. Applause Analytics assists you in understanding exactly what’s delighting your users (or what’s upsetting them) about their app experiences.
We’re kicking off September with a fantastic update for Applause Analytics that introduces two great new features:
- International App Store Support
- Enhanced Review Alerts
International App Store Support
We’re expanding Applause Analytics’ reach from U.S. app stores, to app stores around the world. This initial release includes support for Canada, Great Britain, and Australia, but we’re not stopping there! We’ll be rolling out support for additional countries by the end of the year, so stay tuned.
Accessing an international app store is simple. Just select the desired country’s app store from the selection menu, found next to the app search field.
Note that we’ve also added app store identifiers to each app’s info box to help you keep track of which app store it’s from:
Enhanced Review Alerts
Review alerts are a great way to keep an eye on what’s most important to you, in regards to what your users are talking about and what they’re saying. With our September release, we’ve made them even better.
To get started, click on the Review Alerts icon in the nav bar:
Review Alerts now offer two different options: Rating Trends and Review Keywords.
User sentiment can be fickle, especially in response to a new product or a new build release. A newly introduced competing app can also trigger a response in your own user base. Rating Trends helps you stay on top of this shifting tide.
When enabled, Applause Analytics will alert you when it detects an emerging sentiment trend (either positive or negative) as expressed by changes in the star ratings that users are giving an app. It can be a great way to monitor how users are reacting to your competitors’ releases, as it can help speed up your own response time by helping you quickly identify when user sentiment is shifting towards or away from your app.
Custom keyword alerts will keep you up to date with what users are saying about the topics that are most important to you. You can also create multiple alerts to help you monitor multiple conversations.
For example, a Product Manager might want to keep tabs on a crashing issue that they hope was resolved with their latest update, while a Marketing Manager might want to see how users react to newly introduced in-app purchases.
Setting up a keyword alert is easy: Just click on the ‘+’ icon to create a new alert, enter in an alert title, and then the keywords that you want to watch.
Haven’t tried Applause Analytics yet? There’s no better time than now! To see Applause Analytics in action with a FREE mobile app snapshot, or to sign up for your own FREE 60-day trial: Click Here!